- Client
- Buzzinga Studio
- Year
- 2025
- Timeline
- 4 weeks · brand to launch
- Role
- Brand system, Web experience, Motion
- Stack
- Next.js · GSAP · Sanity · Mux · Vercel
A media company whose website looked like an agency deck.
Buzzinga makes content that gets creators paid. Their site didn't show any of it. The brief: make the work the interface, a site that feels like scrolling a feed, loads like a landing page, and sells a retainer without a single case-study PDF.
- ProblemThe work was invisible on the site that sells it
- BetShow the reel, skip the deck
- ConstraintFour weeks, CMS the team can run alone
What we built.
Buzzinga in four parts, the pieces that carried the product, in the order we shipped them.
- (01)
Card carousel
A glowing, draggable strip of vertical video cards, the first thing you see is their best work, playing.
- (02)
Brand system
Electric yellow on black, a spark mark and a type system that survives thumbnails and billboards.
- (03)
Editorial CMS
Sanity schemas for reels, clients and offers; the team publishes new work in minutes without a developer.
- (04)
Performance
Mux-backed video, lazy everything, 95+ on mobile, a heavy site that doesn't feel heavy.
What it did.
Numbers shared as ranges; specifics on request.
- (01)
Launched in four weeks
Brand, site and CMS, all on the original date.
Delivery - (02)
Inbound doubled
Qualified retainer enquiries roughly 2× in the first month post-launch.
Leads - (03)
Runs itself
Fifty-plus reels published by the team since; zero studio tickets.
Handover
Build something that ships.
Start a project